Forecasting 2024 Color Trends

Even before the autumn leaves displayed their vibrant splendor, leading paint manufacturers announced their favorite shades for 2024. What’s on the swatch?

BEHR Paint Company announced Cracked Pepper as its 2024 Color of the Year. Company research found that homeowners favor using darker hues in their homes. This bold, yet soft, black evokes a sense of confidence and individuality. And pairs easily with multiple finishes, textures and patterns. BEHR.com

C2 Paint posted C2 Thermal as its hue for 2024. Simultaneously invigorating and calming, the refreshing blue is poised for adventure and brimming with hope, evoking feelings of loyalty, trust and confidence. C2Paint.com

For Glidden and PPG Paints, Limitless is their feature for 2024. Perfect for any interior or exterior space, the versatile, warm, honey beige is “anything but yellow,” and offers limitless applications—walls, ceilings, trim, accent walls, interior doors, cabinets, and all the places that consumers want to “Pop!” Glidden.com | PPGpaints.com

Paint and coatings manufacturer Valspar has announced Renew Blue as its Color for 2024. Inspired by fleeting elements like fog, mist, clouds, and glacier lakes, Renew Blue elevates the everyday mood, encourages self-expression, and evokes a feeling of balance and calm. A balanced blue with a touch of grayed sea-green, the hue “can be mixed and matched to fit a variety of design styles and applications.” Valspar.com

And if you were to ask Sherwin-Williams, you would find the company selected Upward, a breezy and blissful shade of blue, as its Color of the Year. The hue exudes harmony, evokes a sense of enchantment, and is part of the company’s 2024 Colormix Forecast: Anthology: Volume One, a new biennial approach to the annual color trend report. The collection of 48 hues—comprised of blues and greens, reds and purples, deeps and darks and delicate tints—brings new color insight to the distinct chromatic families that designers, industry pros, and savvy DIYers have come to know and love. Sherwin-Williams.com

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